http://ow.ly/5YCun
Article on the Slaw website, written by Omar Ha-Redeye.
An article that touches on the potential troubles that can arise by using social media. This article analyzes issues that can arise by private use, as well as in conjunction with use by corporations for advertising purposes. Challenges arise when social media is utilized, such as tracking of website activity by hidden programs, and the potential for copyright infringement due to posted content that is not owned by those whom are using it.
The article offers three basic but helpful guidelines:
- limiting subject matte to innocuous content that does not include claims about competitors or the sponsors, including any testimonials
- allowing users to determine the content to preserve CDA immunity
- screening content, although screening can compromise CDA immunity as well.
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